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Windows Phone Market Share Declines to Near-Zero: The Rise and Fall of a Mobile OS



The NASDAQ comparison gives a similar result. 14 market days after a breach, average share price bottoms out and underperforms the NASDAQ by -3.5%. After six months, the average share price performance falls -3.0% against the NASDAQ.




Windows Phone Market Share Hits Rock Bottom




The sense of the nadir or worst only dates to 1885, and at first relates to low prices: "We cannot say there is a depression in the market value of dairy products... We have chosen a branch of agriculture that is the last to come down to rock bottom, the last to feel a financial crisis, and the first to recover from it." (Rep. Pennsylvania State Dairymen's Assoc.) Here the lowest and the worst are coincident (for the seller at least).


In less than a decade, Nokia emerged from Finland to lead the mobile phone revolution. It rapidly grew to have one of the most recognisable and valuable brands in the world. At its height Nokia commanded a global market share in mobile phones of over 40 percent. While its journey to the top was swift, its decline was equally so, culminating in the sale of its mobile phone business to Microsoft in 2013.


The rhubarb market is quiet as the festive season approaches. "Actually too quiet," begins Rob de Rond of De Rond Agro in the Netherlands. "A couple of years ago, rhubarb sales would pick up nicely toward the end of the year, but currently, those aren't quite where they should be. Day trade prices are genuinely rock bottom."


Well, it is still Windows PHONE 7. And maybe the reviewers are honest, but WebOS did get great reviews too. Great reviews don't sell products like bad reviews can sink them.I think the Metro interface is too foreign for your average Joe and the Windows name was a really bad choice. It stands for complexity and problems for all the people I know.MS market share in smartphones dropped again from 2.7 down to 1.X, that certainly is Bada territory.We may not like it, but let's face it: Your average consumer wants "Apps" and an Iphone. A lot of people are not willing to pay the Apple premium and therefore buy Android, because it is at first glance fairly similar and it has all the apps people care about. (Log in to post comments) Windoes mobile reborn? Posted Dec 13, 2011 13:27 UTC (Tue) by jond (subscriber, #37669) [Link]


Nokia's biggest asset was that a lot of people got used to buy Nokia/Symbian phones and didn't want to risk problems by trying anything else, and that isn't a factor anymore.The only entities that want Nokia to succeed are telcos, because they'd like a third OS supplier (after Google and Apple) to play them all against each other. But telcos are so greedy they suck big time at selling anything to the average Joe, and have consistently succeeded in overpricing and sinking their favorite tech in the past decade (see ATM, MMS, Symbian, J2ME, etc). The users do not care. They like to have less OS alternatives (see network effects, windows, etc)And even the telcos do not care about Nokia/Windows that much. If RIM or anyone else suddenly grabs enough market share to become a credible third-player, you'll see telcos remove Nokia products from shelves faster than you can say plop. Windoes mobile reborn? Posted Dec 15, 2011 11:19 UTC (Thu) by rahvin (guest, #16953) [Link]


Research In Motion, whose BlackBerry phones pioneered wireless email, no longer holds the commanding heights in the smartphone market. With Android, iOS, and even Windows Phone gaining market share, the Waterloo, Ontario, company finds itself in a battle for relevancy. The past year has been especially hard on the once-innovative RIM, but it may be at a turning point. Or the beginning of the end.


Even good news could turn bad. As RIM's North American market share had declined, it still had strong positions worldwide. Jakarta, Indonesia, was the global launch of the BlackBerry Bold 9790 Bellagio. The event promised half-price phones to the first 1,000 customers, attracting an eager crowd. Unfortunately, when the phones sold out, the crowd stampeded, injuring several people. Jakarta police planned to charge several employees with negligence, though they haven't yet done so.


Research In Motion remained competitive: it had a respectable market share and in 2009 was named the fastest growing company in the world by Fortune magazine. But it was yoked to an aging OS that had to be compatible with a wide variety of handsets. Apple made one phone, with one OS. Android, too, had a touchscreen-native interface that visually outclassed the BlackBerry's, and it could be adapted to many phones.


Why? "Printer prices have hit rock bottom, and the manufacturers are trying to somehow make up for the money they are not making from the hardware," says Seheje Saraphy, analyst at market research firm IDC.


Even the big dogs of smartphone sales, Apple and Samsung, managed only low single-digit growth in that most recent timeframe. Globally, the smartphone market shrank by 9% year-to-year during that same three-month period. And Google, remember, grew its total share by 230%.


Microsoft also entered the gaming and mobile phone market and was successful in capturing a large market share. The Windows Mobile OS is used by numerous sellers including HTC, LG, Samsung and LG. In 2001 Microsoft released the Xbox followed by Xbox Live in 2002. Both releases were very successful which placed Microsoft second in the video gaming market. The Xbox 360, released in 2005 was a very powerful gaming console while facing strong competition. Microsoft had to cut the prices of their gaming consoles to gain a higher market share due to competition. This was a successful move; the Xbox 360 was the most used game console in American homes. 2ff7e9595c


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